Lego Russia developed an app and website where kids could describe the perfect birthday party for them while playing simple games. We helped to develop a video describing the mechanics of this project.

Quite often parents have no idea of the way to organize a Birthday party for the kids.

In 2018 Lego Russia developed an app and website where kids would describe the perfect party for them while playing simple games. The game included 5 stages when kid answered key questions on party organization.

The parents would then get a letter with clear instructions of the way to run the party.

The original idea was to show the project mechanics in isometric projection. However, we proposed the client to make it more cinematographic and fortunately he agreed.

Another important project part was the kid voiceover making the story sound insightful.

Characters Minifigures
Characters Minifigures

Team

Client

LEGO®

Agency

Proximity

Colorscriptt & Design

Alena Voronkova

Oleg Kulinich

3D animation

Oleg Kulinich

2D animation

Slava Romanov

Vadim Luks

Maksim Tleubaev

Lego sets

Oleg Kulinich

Additional modeling

Elena Dragun

3D visualization

Oleg Kulinich

Music & SFX

Alexander Maslyuk

HeadHunter

Renovation

HeadHunter

Flower Shop

HeadHunter

Coffee Shop

Rovio

Angry Birds

Zemfira, Playrix

Austin

Ivan Dorn, WWF

Wild

Unofficial

Gus Dapperton

Unofficial

Caroline
Polachek

Unofficial

Sevdaliza

Tretyakov Gallery

Russian
Fairytales

Tinkoff

Anniversary

Tinkoff

Eco Challenge

Yota

Family

Committee Against Torture

Police Cartoons

Lego

Birthday Studio

Rocketbank

Arcada

Motion Design School

What Is Motion
Design School